Websites

Best Website Redesigns of 2013

If redesigning your website is on your to-do list for this year, you’ll want to do some research first to see what works, what doesn’t, and what’s trending in website...

9 Simple Tips to Improve Your Website Writing

1. Be Brief This is important: everyone online has Internet-ADD, so grab your reader’s attention and get to the point quickly. 2. Keep It Simple This goes hand-in-hand with...

Fresh, Flavorful Content: The Key to Website Health

It took so much time and effort to develop and launch your website, you were probably elated when the job was “over.” Little did you realize the process had just...

Six Hot Website Design Trends for 2014

The web turned 20 this year. And as all young adults discover, it’s time to look a little more sophisticated. If your website still is full of teenage angst, it’s time to get...

7 Steps to a Smoother Website Redesign

Consumers today want it all. Their relentless demand for a more satisfying online experience has forced many integrated marketers to reevaluate—and increasingly,...

Use Site Search to Make Web Content More Relevant

The little box that’s really a treasure chest. That’s how integrated marketers should think of the website Site Search function. Visitors turn to Site Search when they are...

Does Your Website Stack Up to the Competition?

You might know your SEO from your SEM, but do you know how your website ranks against competitors? Although the only metrics that really matter are your own company’s brand...

Web Design Trends Marketers Should Know About Now

Because web design and the technologies that underpin it are moving so rapidly, they’ve received a lot of media coverage, including our post about the benefits of Responsive Web...

Developing a Killer Keyword Strategy

Is keyword research a strategic function or a tactical one? The late Ron Jones, president/CEO of Symetri Internet Marketing and author of Keyword Intelligence: Keyword Research...

Responsive Web Design: Any Device, One Seamless User Experience

After a year or two of hearing the biz-tech media trumpet consumers’ shift to the mobile internet, marketers are taking a closer look at responsive web design (RWD), the...