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Leave OUT the kitchen sink picture

Leave OUT the kitchen sink

Too often, small to mid-size B2B companies think that every marketing piece produced—including brochures, sales sheets, ads, websites and more—need to lead to a sale. Marketers are charged with putting...more

QR codes: Happenin’ or has been? image

QR codes: Happenin’ or has been?

Don’t worry. QR codes haven’t gone the way of ABBA or Scott Baio (at least not yet). But since technology today evolves at lightning speed, it’s fair to ask whether...more

Do YOU Practice Good Hygiene picture

Do YOU Practice Good Hygiene?

You’re probably thinking to yourself, “Why, yes, I shower daily, use deodorant, etc.” Good for you. (And good for those around you!) What we’re actually referring to here is list...more


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MarketingTango is the leading online resource for integrated marketing. The blog covers a wide range of marketing tactics and their place in an integrated marketing strategy. Regular postings will include articles, ideas, tips, and real-world solutions to help companies of all sizes achieve their business objectives.